Wyplay

IBC 2017
Amsterdam

01 Project

Exibition: IBC Amsterdam: Business Knowledge for the Global Media, Entertainment & Technology Community.

Exhibitor: Wyplay.
Wyplay has become a well-established global leader in digital TV software solutions.

Designer: Marzena Michalska

Project Manager: Anna Musiał- Kolasińska

Size: 161 sqm

02 Challenge

Every time we design a stand we have to take the client’s branding into consideration and use the matching trends.

03 Execution

We chose black as the dominant color for the Wyplay stand – most elements, including the staircase, were lacquered black to maintain the design consistency.

Wyplay

Amsterdam IBC 2017 161 m²

Wyplay

Amsterdam IBC 2017 161 m²

Wyplay

Amsterdam IBC 2017 161 m²

Wyplay

Amsterdam IBC 2017 161 m²

Wyplay

Amsterdam IBC 2017 161 m²

Wyplay

Amsterdam IBC 2017 161 m²

Wyplay

Amsterdam IBC 2017 161 m²

TREND.
expo

How should you prepare for the trade fair? How to create an exhibition stand that attracts attention? When should you start preparing for the trade fair? What are the trends in the exhibition stand design?

We can provide you with some useful pieces of advice, tips and suggestions on prevailing trends we identify in design.

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