Radaway

The project of 58 Sqm exhibition stand for the Radaway was our first project realized together!
That’s why we are so excited about it – the final effect was totally awesome!
Radaway asked us for an eye-catching stand that will represent their branding and products during the 4Design Days trade fair in Katowice (Poland).

But first let us introduce our new client!
Radaway is a manufacturer of high quality, comfortable and at the same time designer shower enclosures.

And why 4Design Days event is a good place to be at for Radaway?
The 4 Design Days is a festival of architecture, design and property. During four days, the icons of global and Polish design and the greatest architects and designers, as well as manufacturers, service providers and developers will debate on what inspires and creates worldwide trends in architecture and design.

One of the things that Radaway wanted to show was glass engraving. What does that mean? The innovative technology of laser engraving allows applying unique patterns, decorative fonts, and even photos on glass.

So the task for us was to design a very simple and minimalist eye-catching stand with delicate prints which were representing the Radaway branding. The idea for this stand was to divide exhibition space into 4 areas – each with different products and possibilities. To make it even more interesting and interactive, there was a selfie mirror on the shower enclosure.

The inspiration for this stand were:- Hygge design. Hygge graphic design is based on the Scandinavian philosophy of coziness and comfort and has become a craze in recent years.- the art of light
– Minimalistic, elegant and luxury designOne of the things that Radaway wanted to show was glass engraving. What does that mean? The innovative technology of laser engraving allows applying unique patterns, decorative fonts, and even photos on glass.

So the task for us was to design a very simple and minimalist eye-catching stand with delicate prints which were representing the Radaway branding. The idea for this stand was to divide exhibition space into 4 areas – each with different products and possibilities. To make it even more interesting and interactive, there was a selfie mirror on the shower enclosure.

The inspiration for this stand were:- Hygge design. Hygge graphic design is based on the Scandinavian philosophy of coziness and comfort and has become a craze in recent years.- the art of light
– Minimalistic, elegant and luxury design

The darkness allowed us to create a little shadow on the glass products. Combining it with the pink details attracted the attention and created the interior climate instead of a raw and classic technical atmosphere.