NOVOMATIC

Client: NOVOMATIC
Trade fair: ICE 2024
Size: 3486 SQM
Design and project management: EVOLVE
production and construction: Smart Design Expo

At the dynamic ICE365 expo in London, the Novomatic booth stood out with its expansive size and abundance of LED screens and lighting. It featured an engaging layout designed to draw visitors to Novomatic products.

The booth’s design was distinguished by its dynamic use of light and color, creating an immersive and luminous experience. Bold, inviting colors and interactive displays were strategically placed not only to capture attention but also to increase visitor engagement. The integration of advanced technological solutions and modern, elegant furniture provided a practical yet aesthetically pleasing environment.