ABOUT

The biggest dog show in Europe, 149 500 visitors, 400 trade stands and 22 000 competing dogs. Samsung was the main sponsor of the show.

Exhibitor: Samsung, in cooperation with Antscom
Exhibition: Crufts – March 2013, Birmingham, UK

CHALLENGE

Technology, innovations, mobile phones, tablets – that’s first associations that come to mind by thinking about Samsung brand. But Samsung for Smart Design Expo’s team is additionally synonym of an outstanding stand’s production and execution. The clock was ticking and in extreme short period whole Samsung’s stand was ready: 30 days.

WHAT WE DID

Starting from a meeting with our Korean friends, going through preparing a unique steel construction, all furnishings and ending on building the stand on fairs. On an exhibition area of more than 220 m2 dog lovers experienced Samsung’s philosophy: harmony between humanity and animal welfare. Thanks to our own workshop and our own professionals we were able to provide fast, good quality and reliable service.

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