ABOUT

The biggest B2B trade show for property and investment in Europe, 36 014 visitors, 1 663 exhibitors and 68 countries.

Exhibitor: The city of Moscow
Exhibition: Expo Real – October 2013, Munich, Germany

CHALLENGE

No doubt that The City of Moscow was special client: belonging to government sector and having not so much experience in fairs at the same time. It makes us a guide in fairs world and we met this role again with pleasure.

WHAT WE DID

Moscow stand is one of the best example of real smart stand. The idea was to show that Moscow area is a great place to invest in real estates, to emphasize that Moscow has a lot of big opportunities to invest, to make a cosy and functional place for sub-exhibitors, such us hotels, museums – there were nearly 10 of them! The real beauty was not only in the measure of the stand (700 m2) but also in luxurious details.